Ask the Collective

What are the current market trends in premium spirits and alcoholic drinks according to recent industry research?

Members are actively tracking the **Mintel 'Attitudes Towards Premium Alcoholic Drinks – UK – 2024'** report, which has recently been released and is the current benchmark for understanding spirits market trends in the UK. Access notes: - The full Mintel report costs approximately £2,000, making it prohibitively expensive for most founders - Members recommend checking **local libraries** for free access to Mintel reports, though availability varies by location - Community members with access are sharing copies within the group to distribute knowledge This report is currently the most referenced source for premium drinks market insights within the community, though specific trend findings from the report were not detailed in the discussion excerpts provided.