What are the key steps and challenges in exporting non-alcoholic drinks to Canada and the US?

Members working on North American export for non-alcoholic drinks report that the process involves long timelines and multiple parallel channels. The community is actively exploring opportunities, including direct retail listings and travel retail placement.

**Current approaches members are pursuing:**

- **Direct retail listings** — Members have submissions in progress with major retailers; timelines are lengthy (9+ months reported) and progress can be slow, though submissions do gradually advance. - **Travel retail** — The community has organised group calls to explore travel retail opportunities as a dedicated route to market for interested members.

**Challenges noted:**

- Long processing timelines with major retailers (several months to over a year) - Staffing changes at retail partners can cause delays and uncertainty - Progress is sporadic and frustration is common

Note: The excerpts provided focus on challenges and opportunity exploration rather than step-by-step regulatory or logistical detail for US/Canada export. Members appear to be at early-stage information gathering rather than sharing detailed tactical guidance.