What foodie festivals and events have worked well for drinks brands to sample and sell at, and how do members find good opportunities?

Members have found success at foodie festivals and are actively sharing insights on which events deliver manageable, affordable pop-up or bar opportunities.

**Key approach:** The community recommends talking directly to members who have recent, hands-on experience at specific festivals. Several members have confirmed they're happy to discuss their successes and failures in detail via call.

**What to look for:** - Events with **manageable (affordable) pop opportunities** or dedicated **cocktail-focused bar operations** - Festivals where drinks sampling and direct sales have converted

**How to tap the knowledge:** Post in the Kindred Collective asking for a call with members who've worked specific events recently. The community is actively willing to share detailed case studies and lessons learned (both wins and flops) rather than generic festival lists.

**Note:** The excerpts don't name specific festivals or provide attendance data, so this entry captures the community's *process* for finding events rather than a curated list. Individual members hold the detailed event intel.