What's involved in expanding a UK spirits brand into the US market, and who in the community has experience doing it?
A significant proportion of the Kindred Collective has either attempted or is actively planning US market entry for spirits brands. Members report this as a substantial undertaking often referred to internally as 'Doing a Beatles'—replicating the model of British success stories breaking America.
**Current community experience:** - 15 members have already attempted US market entry - 14 members are planning to attempt it - Several members (including Spearhead, an African spirits producer with years of US experience) are actively documenting lessons learned and willing to share insights
**Practical next steps:** - Connect directly with members who have live US operations to understand market-specific challenges and opportunities - A 2024 US F&B Market guide document has been shared in the community and is available for reference
**Note:** The excerpts show strong community interest and peer experience but don't yet contain tactical detail on licensing, distribution partnerships, regulatory pathways, or market entry strategies. Members should request direct introductions to those with active US operations for specific guidance.
Was this helpful?
This answer was distilled from the Kindred Collective community.
Got a question of your own?
Join the Collective to ask the community directly and unlock the full directory.
Join Kindred Collective