Ask the Collective

What is the process and cost structure for special event placements at major warehouse retailers?

Warehouse retailers typically use a Sale or Return (SOR) model for event placements—you supply stock but only pay for what actually sells, so there are no upfront placement fees. **Logistics and setup:** - Stock must be delivered on a full pallet for display purposes - Setup typically runs Thursday 7am through Sunday 9pm - You'll need to staff the display yourself throughout the event period - Selecting sites close to your location reduces travel burden **Key caveat:** This is physically demanding work requiring long hours on-site over the entire event weekend. Only commit if you have the capacity to staff the placement yourself.