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Route to Market1 discussion

Which European wholesalers supply hospitality groups in key markets, and how do members access wholesale opportunities?

Members are actively tracking wholesale supply chains for major hospitality groups across Europe. The specific wholesalers serving chains like Soho House in France, Italy, Netherlands, Spain and Greece are a point of discussion, though details are sparse in current threads. **Key platforms and contacts:** - **EzTenda** — A tender platform where restaurant groups (including JKS Restaurants) post spirit purchasing opportunities. Members recommend joining; the platform sends regular newsletters with live tender links, making it a useful channel for wholesale access across multiple European markets. - **LWC (Local Wine Company)** — Has dedicated regional reps, including coverage for SW London; members seek direct rep contact numbers for account management. **Practical approach:** Members are using dedicated tender platforms to identify hospitality group opportunities rather than relying on traditional wholesaler relationships alone. This suggests a shift toward direct-to-group tendering as a route into key accounts. **Caveat:** The discussion doesn't provide a comprehensive list of named wholesalers by country. For specific market entry in France, Italy, Netherlands, Spain and Greece, members appear to still be researching, so this may require direct enquiry or networking within the collective.

#european-distribution#wholesale#hospitality-groups#procurement