What do brands need to know about using Amazon sales setup services, and what are the typical costs and margins?

Members have raised concerns about Amazon setup services, particularly around margin pressure and value for money. One member noted that **Rosetta Brands** operates a value chain that feels "brutal" from a margin perspective, suggesting margins are tight if you work with them. The community is cautious about third-party Amazon setup agencies in general—members describe needing to carefully evaluate whether the service fee is worth the actual profit you'll retain. A member mentioned they're exploring a call with an agency described as "the most affordable" they know, though the same contact noted that agency isn't particularly "bullish on ads" and is positioned as a reasonable starting point rather than an optimised solution. No specific pricing figures were shared in the discussion, but the underlying concern is clear: Amazon margin compression is real, and setup service fees can eat significantly into already-thin e-commerce margins.